James Madison University Athletics

The JMU Duke Club conducts priority reseating and reparking on a scheduled basis to allow active Duke Club members the opportunity to upgrade their season ticket and parking locations.  During reseating and reparking, previous seat and parking locations are cleared and donors are provided the opportunity to select and/or upgrade their location based on their Duke Club Rank. Duke Club Rank is determined through the calculation of Priority Points, which are accumulated through continued support of JMU Athletics, including annual and lifetime giving, season ticket purchases, and consecutive years as a donor.  During seasons when a full reseating and reparking are not scheduled, donors will have the opportunity to upgrade their tickets and parking based on their Duke Club rank, selecting from available locations following the pre-season priority deadline.

For more information, view the details for both reparking and reseating below.

Upcoming Reseating & Reparking Schedule

• Football - Bridgeforth Stadium - Reseating and Reparking: June 2023 | June 2027 | June 2031
• Basketball - Atlantic Union Bank Center - Reseating and Reparking: August 2025 | August 2029

RESEATING

RESEATING
Duke Club priority reseating is a process that allows active Duke Club members to upgrade their season ticket locations by making the appropriate Duke Club Seat Contribution, accumulating Priority Points through their support of the program and improving their Duke Club Rank. Priority Points are calculated based on a variety of factors: annual and lifetime giving, season ticket purchases and consecutive years as a donor. Priority points are used to determine your overall rank within the Duke Club. JMU Athletics reseats both football and basketball every four years in order of Duke Club rank.

Reseating Process
Following the respective priority deadlines, all Duke Club members who have ordered season tickets and paid their Duke Club Seat Contribution will be ranked in order of their Duke Club priority points. Seat selection appointments will be scheduled in rank order. Duke Club members will be notified of their selection time after the respective priority deadline and selections will be facilitated using an online interface. The online interface will allow donors to make themselves comfortable with seating options and review available seats before their appointment and once it is their selection time, pick their seat location for the next four years. In the event a donor cannot perform their online seat selection, JMU Athletics will select seats based on seating preferences, previous location, and the best available locations.

Upgrading During a Non Reseating Year
During seasons when a full reseating is not scheduled, season ticket holders with active Duke Club priority points will have the opportunity to upgrade their tickets and parking based on their Duke Club rank.  Both renewing and new season ticket accounts will have the opportunity to select from available seats locations following the pre-season priority deadline.

Providing Your Seating Preferences
Season ticket holders will be given the opportunity to indicate their preferences for their season ticket location. In the event you can not be present during your seat selection appointment, JMU Athletics will select your seats based on preferences given. Preferences can be indicated at the time of order, upon payment of remaining balances, or by contacting the Athletic Ticket Office by phone (540) 568-3853 or at athletic-ticket@jmu.edu. If preferences are not indicated, we will select the best seats available.

Group Seating Blocks
When making their online selection, donors may opt to select with other season ticket holders based on availability during their selection time. Donors must wait until their selection time to pick available seats with a group. Donors who would like to sit with a specific group or party should indicate so on your seat preferences.

REPARKING

During scheduled reparking years, Duke Club members will select their parking locations online at JMUReparking.com in order of Duke Club Priority rank.  Reparking will begin in June and Duke Club Proud and True Fund members who order season tickets before the May 15 Priority Deadline will receive advance confirmation of their selection time via email.  To be able to take part in the reparking process, half of your Proud and True Fund gift must be made and season tickets purchased by the Priority Deadline, May 15.

Providing Your Parking Preferences
Season ticket holders will be given the opportunity to indicate their preferences for their parking pass location. In the event you can not be present during your selection appointment, JMU Athletics will select your parking based on preferences given. Preferences can be indicated at the time of order, upon payment of remaining balances, or by contacting the Athletic Ticket Office by phone (540) 568-3853 or at athletic-ticket@jmu.edu. If preferences are not indicated, we will select the best parking available.

Group Seating Blocks
When making their online selection, donors may opt to select with other season ticket holders based on availability during their selection time. Donors must wait until their selection time to pick available parking with a group. Donors who would like to park with a specific group or party should indicate so on your preferences.

Reparking Cycle 
The Duke Club is excited to announce that after the 2023 season, reparking will only take place every four years in conjunction with the reseating process. This decision is a result of feedback from our donors. The new schedule will allow us to be more consistent with our reseating timing and takes some of the angst out of reparking. To maintain your parking spot within the four-year period, donors must contribute at the required Proud and True fund level for the parking lot you choose this year. After this year, the next football reparking will take place in June, 2023. Priority points will be calculated following our May 15 priority deadline and points are based on cash in gifts and gifts scheduled on current year payment plans.  

RESEATING FAQs

What is Duke Club reseating?
Duke Club priority reseating is a process that allows active Duke Club members to upgrade their respective seats by accumulating points through their support of the program. Priority Points are calculated based on a variety of factors: annual and lifetime giving, season ticket purchases and consecutive years as a donor. JMU Athletics reseats both football and basketball every four years in order of Duke Club rank.

Why reseat Athletic Facilities?
The reseating process allows the most fair and equitable process to assign season tickets and enables access to all seating areas using Duke Club priority and rank.The Duke Club reseating process is scheduled to occur every four years and began in 2001 at Bridgeforth Stadium and 2004 in the former Convocation Center, now Atlantic Union Bank Center. Re-assigning priority seating gives individuals the opportunity every four years to improve seating based on the amount of priority points accumulated since the last reseating. The system is intended to promote fairness, reward the loyalty of our long-time supporters and encourage current contributors to the Duke Club.  

Do I have to be a current Duke Club member to sit in priority seating?
Yes. To sit in Duke Club priority seating, individuals must pay the required Duke Club Seat Contribution that correlates with their seat type.

What happens if I do not renew or order my season tickets by the priority deadline?
In order to receive a reseating appointment we must receive your season ticket renewal or order before the corresponding Priority Deadline. Season ticket orders received after the priority deadline will not be included in the reseating process.

When will I be able to know where my seats will be?
JMU Athletics will send an email notification to all season ticket holders who are active Duke Club members (calculated following the priority deadline). The notification will include details on accessing the online seat selection interface and your scheduled time to select your seats. If you are unable to select your seats, JMU Athletics will review the preferences you provided and pick the best seats available. You will receive a confirmation email following the selection of your seats. You must renew your season tickets and Duke Club gift by the priority deadline in order to maintain the selected location for the next four years.

When will I receive confirmation of my Duke Club rank and seat selection appointment time?
Your Duke Club priority points and rank will be calculated after the priority deadline. After the point calculation, you will be sent an email indicating your current point total and rank as well as your scheduled reseating appointment time. This email notification will be sent within one week of the priority deadline.

Is it possible to sit with the same people I have sat with in the past?
Yes (if seats are available when selecting). If you would like to sit with someone please indicate this on your seat preferences. The individual with the lower priority total does not get to select earlier than their appointment time. 

What if I am not able to select my seats online?
If you cannot select your seats at your appointment time, JMU Athletics will select your seats based on any indicated preferences, your previous seat locations, and availability. You may access the online selection tool after your selection time to move or change your seats. Please take the time to indicate your preferences in the event you cannot select your seats online.

Do I have to give a Duke Club gift to take part in priority seat and parking selection?
Yes. In order to be part of the reseating and reparking process, you must make a Duke Club Proud and True donation at the Paw Level or above to activate your Priority Points and be eligible to select seats and parking.

Can I get club, chairbacks, as well as priority season tickets for football?
If you make the appropriate Duke Club Seat Contribution, you are able to order season tickets in that area. Orders are not guaranteed and will be selected based on your Duke Club rank during reseating.

Can I get priority season tickets as well as Public or Family Plan season tickets for football?
Yes. However, public and family plan season tickets do not require Duke Club Seat Contributions. Orders for public season tickets and family plans from non-Duke Club members will be assigned based on order date after the reseating process is completed.

REPARKING FAQs

What is Duke Club football reparking?
Duke Club reparking is a process that allows active Duke Club Proud and True Fund members to upgrade their respective parking by accumulating points through their support of the athletic program. Priority Points are calculated based on a variety of factors: annual and lifetime giving, season ticket purchases and consecutive years as a donor.

What are the minimum donation requirement to access gameday parking lots?
A $75 donation to the Proud and True Fund is required to receive access into premium gameday parking lots. 

What happens if I do not make my Proud and True Fund contribution by the priority deadline?
Duke Club donors who do not pledge and pay 50% of their Proud and True Fund gift by the priority deadline (May 15) will not have their priority points calculated for football reparking, and will not be eligible for reparking.

What happens if I do not renew or order my season tickets by the priority deadline?
In order to take part in reparking, we must receive your season ticket order and Proud and True Fund gift by May 15. Orders received after May 15 will not be included in the football reparking.

How do I select my parking space?
If eligible for reparking, you will receive an email with your allotted time and log in information. Upon receiving this email, you may log in to JMUreparking.com to review the parking maps and available lots. When your allotted time begins you may select your space. Click here to view a reparking demonstration.

When will I know where my parking pass will be?
If you cannot select at your allotted time, JMU Athletics will review any preferences you provided and best select your location based on availability.  You will receive an email confirmation of your spot assignment once it is selected.

Which reserved lots have specific parking spaces that are individually assigned?
The only lots that have individually assigned spaces are Champions Deck, F-Lot, G-Lot, P-Lot, C9-Lot and D-Lot.

Is it possible to park with the same people I have parked with in the past?
Yes. If you would like to park with someone please indicate this on your parking preferences. The individual with the lower priority total determines the location of the whole group. This only applies for reserved parking lots (Champions Deck, F-Lot, G-Lot, P-Lot,C9-Lot and D-Lot).

What is the advantage of football reparking?
Re-assigning parking gives individuals the opportunity to improve parking based on the amount of priority points accumulated. The priority point system governs upgrades of parking locations for existing donors and new donors. The system is intended to promote fairness, reward the loyalty of our long-time supporters and encourage current contributors to the Duke Club.